For nearly twenty years, Kelly Vlahakis-Hanks has dedicated herself to the pursuit of environmental protection, social advocacy and innovation that improves the lives of others in both the public and private sectors. In her new role as Chief Executive Officer of Earth Friendly Products, the world’s leading manufacturer and distributor of eco-friendly cleaning products, Kelly has become an even more influential voice in the green and conservation movements.

At Earth Friendly Products, Kelly oversees the company’s 150 plus award winning green cleaning products including ECOS, the world’s number one selling green laundry detergent. Kelly is also responsible for the company’s five U.S. manufacturing facilities, the company’s new European headquarters in Athens, Greece, as well as worldwide distribution and the company’s private label operation.
During her tenure at Earth Friendly Products, Kelly has led a number of landmark initiatives for the company. Since 2009, she has opened four new manufacturing facilities and sales have quadrupled in the last ten years under her leadership. Kelly was a leading voice in the formation of the Sustainability Consortium and has served as a key strategic advisor to Walmart’s sustainability and conservation efforts. She has crafted internal incentive programs for EFP’s employees to carry the company’s values of sustainability through to their lives away from work and helped oversee EFP’s milestone achievement of reaching company-wide carbon neutrality in 2013.

Kelly is a graduate of UCLA, former Public Relations executive and Senior Political Action Committee leader. She has been profiled in Fortune Magazine, The Los Angeles Times and was recently designated one of Orange County California’s 20 most powerful women. Kelly looks ahead to expanding the innovative programs that have taken Earth Friendly Products to the forefront of corporate sustainability while working to achieve ever-higher standards for the company’s products that help keep families’ homes safe and clean while protecting the environment.